The Pleasant View Road Reconstruction Project earned a 2025 American Council of Engineering Companies (ACEC) of Wisconsin Engineering Excellence State Finalist Award.

The 1.4-mile Pleasant View Road corridor, a key north-south route in Madison and Middleton, Wisconsin, has undergone a major transformation to enhance safety, connectivity, and sustainability. Serving roughly 13,000 vehicles daily, the corridor faced congestion, deteriorating pavement, and gaps in pedestrian and bicycle infrastructure.

To address these issues, the City of Madison and the City of Middleton partnered with Strand Associates, Inc.® to design improvements, expanding the two-lane rural road into a four-lane divided urban roadway with three roundabouts, continuous pedestrian accommodations, a multi-use path, and stormwater enhancements.

Key benefits include:

  • Enhanced Safety and Traffic Flow – Implementation of roundabouts to reduce conflict points at intersections, lower speeds, and ease congestion for commuters, businesses, and freight trucks.
  • Sustainable Upgrades – The project improves pedestrian and bike access, reduces vehicle emissions, and adds stormwater ponds for flood mitigation.
  • Better Regional Connectivity – Strengthens transportation links between Madison, Middleton, Verona, and Cross Plains.

Through collaborative planning and innovative design, the project has transformed Pleasant View Road into a safe, resilient, and multi-modal corridor that supports growing communities and satisfies stakeholders.